UPI-Philosophy

It can be said that throughout our history, the basis of our self-awareness has been defined by the formula "I am what I can sell," and we can add, "and buy."

If we assume a simplified metaphor, our life is an endless market where we are both sellers and buyers. Where we need to find our niche or counter, that is, what we can offer to others to be sold, and we can buy from others what we need with the proceeds.

And this is not only in what we offer as specialists, manufacturers, labor, etc., but also in personal matters, only the "buyers" are other people with their own evaluative perception of us as people.

Within these conditions of survival, all other aspects and values of life were formed. What is "I," family, friendship, what is good and bad, what is success, beauty, coolness, etc. Self-awareness within the framework set by society, or rather the market standards, constant comparison with others, competition, confrontation, me against the whole world, my interests above all else, etc.

And "Divide and conquer" is not some abstract thought, it is the main principle of any society, it is embedded in the very idea of market thinking, in the need for survival, earning money, striving for conformity – and it does not matter by what means, the main thing is the result.

Philosophy as a science of life, offering some understanding of reality, in one way or another started from a person's market-oriented thinking. We must create a new philosophy – the philosophy of the creative human, a philosophy of a person independent of comparison with anything or anyone else. We need to propose a new understanding of all aspects of everyday life. A new self-awareness and a new worldview. New and corresponding to the stage of evolution we are currently at, the true manifestation of which is limited by the system of market dictatorship.

We replace "I am what I can sell" with "I am my talent and what I do."

The result (read: being able to sell) as the most important thing is replaced by the true pleasure of feeling self-sufficiency from the creative process.